FAVIO MORENO

SUMMARY
Experienced in conceptualizing and executing design strategies for a wide variety of branding and marketing objectives. Able to consistently introduce new and innovative concepts to any digital/print project while maintaining clients brand integrity. I am a diverse designer with proven experience in multiple areas in both digital and print.

EXPERIENCE

Occam Marketing | 12/18 – Present

Creative Director / Sr. Art Director
Develop and execute creative and marketing materials for agency clients.

Position Responsibilities:
Meet with the account management team to discuss the client's requirements
Work closely with copywriters to generate creative ideas and concepts to fulfill the client's brief
Produce sketches to communicate ideas to the client
Create and develop design concept

TracyLocke | 06/17 – 12/18

Associate Creative Director
Develop and execute digital marketing materials for Pizza Hut.

Position Responsibilities:
Meet with the account management team to discuss the client's requirements
Work closely with copywriters to generate creative ideas and concepts to fulfill the client's brief
Produce sketches to communicate ideas to the client
Create and develop design concept
Create micro-site and email layout design and update
Create Online Ads

Ansira | 03/07 – 06/17

Sr. Art Director | 03/2012 – Present
Develop and execute digital and print marketing design materials for a large portfolio of clients. Client list: Chili’s; DentalOne; Domino’s Pizza; Rent A Center; Dave & Busters; Blooming Brands; Texas Health; Wendy’s; Nation Wide; Smoothie King

Position Responsibilities:
Meet with the account management team to discuss the client's requirements
Work closely with copywriters to generate creative ideas and concepts to fulfill the client's brief
Meet creative director before presenting ideas to clients
Produce sketches to communicate ideas to the client
Create and develop design concept
Create micro-site and email layout design and update
Create direct mail and newsprint
Develop and execute new business pitches
Create Point of purchase design

Senior Graphic / Production Manager | 06/2007 – 03/2012
Responsible for the efficient and accurate creation of various print, web, and variable printing automated solutions.

Position Responsibilities:
Creation, execution and revisions of 4-color and 5th color/black plate files
Collect, preflight, quality control check and load files with all components to disk or FTP site
Creation and editing of Web-to-print variable templates
Facilitating multiple resizes and rebuilds in InDesign from supplied creative base
Maintain 95% - plus accuracy on all jobs
Maintain an organized file and archive retrieval structure
Communicate effectively with client service associates to efficiently complete projects
Lead resolution on issues and associated implications
Other duties and responsibilities may include:
• Developing new variable Web-to-print vehicle solutions
• Dictating web-to-print vehicle layouts

Hawaii Tribune-Herald | 04/2004 – 07/2006

Senior Production Artist
Develop and execute publication layouts, newspaper advertisements and magazine layouts.

Position Responsibilities:
Creation and execution of newspaper/magazine editorial layouts
Create newsprint advertisements for a large portfolio of clients
Creation of promotional materials for public events
Nightly press-check and quality control of multiple publications and print materials Maintain 99%-plus accuracy on all jobs

Herald Democrat | 02/2001 – 04/2004

Senior Production Artist
Develop and execute publication layouts, newspaper advertisements and magazine layouts.